Sarah Rutson, Before Ohne Titel

Sarah Rutson
Sarah Rutson, more than any of the other streetstyle glitterati, has become the dominant influencer of my personal style. The fashion director of Hong Kong luxury emporium Lane Crawford easily flows between hard-edged chic (here) and lady-like glamour (above). It’s her versatility that resonates with me. I find it hard to be boxed into one style, unlike some people who really thrive on creating that one distinctive look they rock everyday. Personal style bloggers are famous for this ability. Maybe it’s because I’m young, or perhaps I have fashion ADD, but I seem to like everything. I like to mix and match elements of different styles depending on how I’m feeling that day.
My day-to-day look of jeans, sneakers, and a leather jacket is laziness more than anything. Coming across this photo of Sarah in my archives last night reminded me how important it is to experiment with different looks.  Life is too short to be the same every day. I’m guilty of falling into sartorial ruts, wearing the same 20% of my closet over and over again. After a hard week last week, I’m looking forward to really experimenting with my wardrobe and channeling my creative energy into something positive. One of the best parts about being a street-style photographer is having the opportunity to photograph people like Sarah and incorporate their ideas into my own.

TOPSHOP Preview Event

Sign

Unless you’ve been living under a rock, you know by now that London’s biggest “high street” store TOPSHOP is opening its second American location here in the Windy City. Construction has been underway at the Michigan Avenue location at the corner of Pearson in the old Borders space. TOPSHOP is known for its fashion forward designs, celebrity following, and designer collaborations.

Rooftop
Attendees discussing the TOPSHOP collections

I was invited to preview TOPSHOP’s newest collections at their private industry preview event this past Wednesday at theWit hotel’s rooftop lounge overlooking the city. TOPSHOP is planned to open this fall in early September 2011 at 830 North Michigan Avenue. The sales floor will be 35,000 sq. ft. with a DJ booth and open ceiling.

TOPSHOP executive Karen, who is based in London but flew in for the event, graciously showed me every single piece in each of their four collections; Psychobilly; Thrift; Glamrock; and Bavaria. In addition the Chicago location will carry Unique, an in-house designer line that shows each year at London Fashion Week. TOPSHOP Chicago will also include their entire men’s line TOPMAN. Lingerie, maternity, footwear, cosmetics, jewelry, and accessories will each have their own display area in the space.

I chose one to photograph one piece of clothing from Psychobilly, Glamrock and Bavaria, which you can see below:

PSYCHOBILLY 

Psychobilly
Printed jeans

GLAMROCK

Glam Rock
Studded shorts

BAVARIA 

Bavaria
Mongolian lamb fur vest

Due to imitation and copying concerns each media outlet was only allowed to photograph three products. That is also why I chose not to post any photos of attendees inside since all of the products are easily visible. I respect the company’s desire to keep its designs secret in an industry where blatant copying is unfortunately all too common.

Special thank you to TOPSHOP for dropping off a surprise gift for me at my apartment building. I love my new snakeskin print clutch!

TopshopGift

NYC… Ashley in Burberry

Ashley Net A Porter

Ashley Bryan works at Net-A-Porter, the ultimate online luxury destination. She is wearing Net-A-Porter items from head to toe, including an insane rocker-chic studded Burberry Prorsum trench jacket.